NJEDA Board Approves $20M to Support FIFA World Cup 2026™

$5M allocation will support community-centered events across NJ

TRENTON, N.J. (March 16, 2026) – The NJEDA Board recently approved a $20 million allocation to the FIFA World Cup 2026™ New York New Jersey Host Committee (“NYNJ Host Committee”) for its planning and implementation of the upcoming tournament. From that amount, $5 million will be dedicated to fund Governor Mikie Sherrill’s initiative to bring fan zones, watch parties, festivals, and street fairs throughout New Jersey.

“As we prepare to host visitors from around the world this summer, we are committed to ensuring New Jersey residents and small businesses from across the state can join in on the festivities and benefit from the economic impacts of the tournament,” said Governor Sherrill. “Whether you are in North, Central, or South Jersey, we are bringing the 2026 FIFA World Cup to you.”

In January, a supplemental appropriation was signed into law, allocating $20 million to the NJEDA, reserved for the NYNJ Host Committee to promote statewide tourism and drive economic development. Last month, Governor Sherrill announced a new initiative aimed at bringing fan experiences to communities across the state during the entirety of the World Cup tournament, including the historic final match.

“All eyes will be on New Jersey during the 2026 World Cup, giving us an opportunity to showcase all that makes our state great,” said NJEDA Chief Executive Officer Evan Weiss. “I appreciate Governor Sherrill’s visionary leadership to help ensure we do this right and that our communities and small businesses can benefit directly from the economic impacts of the World Cup. The NJEDA will work alongside the Host Committee and our partners across New Jersey to make sure the World Cup has a lasting transformation on the entire state.”

Read the full article from the New Jersey Economic Development Authority.